Privacy Policy

Your privacy is important to us. This Privacy Policy explains how Light-It-Up (“Company,” “we,” “our,” or “us”) collects, uses, and protects your personal information when you visit our website at www.light-it-up.shop, purchase a product, or use our services.

By using our website, you agree to the collection and use of information in accordance with this policy.


1. Information We Collect

We collect two types of information: personal information you provide to us and automatically collected information.

a. Information You Provide Voluntarily

When you:

  • Sign up for a course
  • Purchase a product
  • Subscribe to our newsletter
  • Contact us via forms or email

We may collect:

  • Name
  • Email address
  • Phone number (optional)
  • Billing/shipping address
  • Payment details (processed securely by third-party providers)
  • Any other information you voluntarily submit

b. Information Collected Automatically

When you visit our website, we may automatically collect:

  • IP address
  • Browser type and version
  • Device type
  • Referring URL
  • Pages you view and time spent
  • Cookies and similar tracking technologies

2. How We Use Your Information

We use your information to:

  • Deliver purchased products and courses
  • Provide customer support
  • Send important updates, confirmations, and receipts
  • Improve website performance and user experience
  • Send marketing emails (only if you opt-in)
  • Analyze trends and user behavior

3. Email Marketing

If you opt-in to our mailing list, you may receive emails about:

  • New courses and workshops
  • Promotions and discounts
  • Educational content

You can unsubscribe at any time by clicking the link at the bottom of our emails or contacting us directly.


4. Cookies & Tracking

We use cookies and similar technologies to:

  • Remember your preferences
  • Enable basic site functionality
  • Understand user behavior via analytics tools (e.g., Google Analytics)

You can manage cookie preferences in your browser settings.


5. Sharing Your Information

We do not sell, rent, or trade your personal information.

We may share data with trusted third parties who help us operate our website and deliver services, such as:

  • Payment processors (e.g., Stripe, PayPal)
  • Email marketing platforms (e.g., Mailchimp)
  • Hosting and analytics providers

These partners are contractually obligated to protect your data.


6. Data Security

We use secure protocols (HTTPS) and industry-standard safeguards to protect your data. However, no method of transmission over the internet is 100% secure. You use the site at your own risk.


7. Your Rights

Depending on your location, you may have rights under applicable laws (such as GDPR or CCPA), including:

  • Access to your personal data
  • Request correction or deletion
  • Object to data processing
  • Request data portability

8. Data Retention

We retain personal data only as long as necessary for legitimate business or legal purposes, or as required by law.


9. Children’s Privacy

Our website and services are not directed to children under 13. We do not knowingly collect personal data from children. If we learn that we have collected data from a child, we will delete it immediately.


10. Third-Party Links

Our site may contain links to third-party websites. We are not responsible for their privacy practices. Please review their policies before submitting personal data.


11. Policy Updates

We may update this Privacy Policy at any time. Changes will be posted on this page with the updated date at the top. We encourage you to review it regularly.